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Marketing Associate

About Vericred

Vericred (www.vericred.com) is a healthcare data services company, operating at the intersection of health insurance and technology. Our data platform, which consists of health insurance benefit and rate, provider-network and formulary data, is the foundation on which health technology companies build innovative solutions. Vericred’s data solutions support functionality, speed deployment and reduce cost for health insurtech companies, while our modern API allows for hassle-free data delivery for insurance carriers.

Position Overview

We are currently seeking a marketing associate to join our growing team! This position will report to the Director of Marketing and will work in multiple areas of marketing, both digital and traditional, providing strategic support to the team. Primary responsibilities:

  • Create sales and marketing collateral (presentations, sell sheets, etc.)
  • Analyze and optimize SEM and SEO initiatives
  • Create, analyze and optimize social media campaigns in all social networks  
  • Coordinate campaign assets and delivery materials
  • Assist with event research, planning and execution
  • Coordinate brand email campaigns and manage email subscriber lists
  • Assist with inbound lead generation campaigns
  • Deliver weekly and monthly reports on program performance, conversion rates and costs 

Skills & Requirements

  • Natural curiosity with a strong work ethic
  • Passion for marketing excellence
  • Excellent communication skills, both written and verbal
  • Strong analytical skills with a heightened attention to detail
  • Positive attitude with a natural problem-solving mentality
  • Ability to prioritize multiple responsibilities to meet tight deadlines
  • Advance skills in Word, Excel, PowerPoint
  • Experience with digital marketing tools and techniques (Google Analytics, WordPress, marketing automation and re-targeting tools)
  • B2B/SaaS technology marketing experience a plus
  • Bachelor’s degree in marketing or related field
  • 2-3 years of relevant marketing experience with cross-channel familiarity (email, digital, lead generation, events, PR)

The Vericred Perspective

We love our work, but we also recognize the importance of work-life balance.  We want you to grow as we grow. We hope you are passionate about something besides marketing, and we hope you’ll share your passions at one of our personal interest talks. We hold regular company-wide events like bowling, happy hours, movie nights, yoga - the list goes on. We provide unlimited snacks and drinks (yes, we are foodies), and our open vacation policy encourages you to responsibly take time off when you need it.  

What We Offer:

  • Competitive Salary
  • Equity Participation
  • Health Benefits
  • 401K with matching
  • Unlimited Vacation Days
  • Stand-up desks

Why It All Matters

Health insurance is involved in virtually every healthcare touchpoint from office visits, to procedures and prescriptions. Selecting the right health plan is one of the most important, and costly, decisions we make as individuals. While the healthcare industry still has a way to go before purchasing a health plan is as simple as booking a trip on Expedia, transparency and technology are giving today’s consumers the opportunity to better weigh healthcare and cost decisions. With a mission to enable innovation in healthcare through data, the team at Vericred is proud to be a fundamental part of this industry’s transformation.  

Health Insuretech is one of today’s fastest-growing sectors and our team is pouring the data foundation. Do you think you are a fit for this role? We would love to hear from you! 

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